Collaboration and Social Software: Exploiting a Market in Transition
Wednesday, 21 October 2009
02:00 PM-03:00 PM
SYM19_34B.pdf
Speakers: Matthew W. Cain, Carol Rozwell
Location: Yacht & Beach Hotel - Grand Harbor South
Marketplace: CCS
Session Type: Track Session
Track: BIIM
Virtuals: CWSS, ET&T
Vertical Industry: Technology & Service Providers
Business Imperatives: Build an Agile & Innovative Organization, Improve Critical Processes & Workflows, Improve Workforce Effectiveness

The once-staid collaboration market has been turned upside down, with social software presenting new collaboration paradigms and new provisioning models like SaaS and the cloud becoming viable options. Rich collaboration services are essential for realizing productivity gains, and a deep understanding of market dynamics is essential to optimizing strategies.
Key Issues:
  • Employing emerging social software constructs.
  • Exploiting new provisioning models.
  • Rationalizing diverse vendor portfolios.
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