Building the Business Case for Business Intelligence and Performance Management
Monday, 13 October 2008
09:45 AM-10:45 AM
SYM18_11G.pdfSYM18_11G.ppt
Speaker: Mark A. Beyer
Location: Swan Hotel - Swan 1-4
Session Type: Track Session
Tracks: ST6, BIPM
Job Roles: BI & IM: Business Intelligence & Information Management, Business Executives

Mark A. BeyerA business case represents a theoretical return on investment. Different individuals have various responsibilities and roles to first show the case is valid and, later, to prove its return. We present a successful, composite methodology and approach as provided by Gartner clients, including specific inputs to building a business intelligence (BI)/performance management (PM) business case and proposed cost recovery models.