Building a Business Case for Business Intelligence
Wednesday, 25 February 2009
14:30-15:30
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1 vote with an average rating of 5
BI3A_14a.pdf
Speaker: Neil McMurchy
Location: Session Room A
Session Type: Gartner Session
Track: A

Neil McMurchyThe benefits of BI are obvious; why then is it so difficult to build a compelling business case for BI that senior executives will support? Learn some successful approaches to this problem and advance the strategic position of BI in your organisation.
Key Issues:
  • Who has responsibility for building and delivering on the business case?
  • How does the business case generate expected ROI numbers?
  • How do cost allocation models impact the business case and what are my choices?
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