| Future Trends in Software Licensing: Disruptions in the Force | |
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Tuesday, 10 November 2009 03:15 PM-04:15 PM | |
Speaker: William R. Snyder Location: Oceans Ballroom 11 Session Type: Track Session Tracks: Track D, ADV, APPS, EA, PRMNT, AUDITOR, CO, STRATEGY, GOV | |
The world of IT continues to evolve, yet even as this evolution occurs, and there are real threats to the established power structure of software licensing. At the same time, the consolidating field of software vendors is creating problems for IT organizations. This presentation looks at what forces are in play that are pressuring software vendors and the emerging trends that will have an impact on software margins, customer costs, and the balance of power between customers and vendors. |
Key Issues:
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- What forces are in play that are pressuring software vendors?
- What trends will shift the buyer/supplier dynamics in software purchasing in the next five to 10 years?
- What are the trends that will shape the way that software will be licensed and priced through 2012?
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