http://agendabuilder.gartner.com/MDME3/rss/SessionList.aspx Designed to address all maturity levels, this conference examines the data management tools and technologies that can dramatically improve the visibility, accuracy and usefulness of an organization's critical data. en Copyright 2013 Gartner, Inc. All rights reserved. Agenda Builder RSS Feed Generator v.4.0.22359.1 Gartner, Inc. kiosk.admin@gartner.com Thu, 23 May 2013 04:28:34 GMT 300 http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=782 Wednesday, February 06, 2013 18:00 - (1 hr, 30 min) Gartner Mon, 21 Jan 2013 13:51:59 GMT Registration http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=783 Thursday, February 07, 2013 07:30 - (12 hr, 30 min) Gartner Mon, 21 Jan 2013 13:52:10 GMT Registration http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=784 Thursday, February 07, 2013 08:00 - MDM programs need to align with the business vision and strike the right balance between technology, governance and organizational issues. Gartner’s Seven Building Blocks of MDM Framework is a business-driven framework that ensures that all the component parts of MDM are addressed. • How will organizations create an MDM vision, strategy and business case? • How will organizations address MDM governance and organizational challenges? • How will organizations create the technology infrastructure necessary for MDM success? (45 min) Dimitris Geragas Fri, 04 Jan 2013 10:31:01 GMT Tutorial Session http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=785 Thursday, February 07, 2013 09:00 - MDM is a foundational competency for business success in the 21st century, enabling innovation, transformation and positive outcomes across the enterprise. Gartner provides perspective on key trends impacting MDM, explores the state of the art from an adoption, practice and technology point of view, and looks ahead to the future evolution of MDM and information governance. (1 hr) Ted Friedman, Bill O'Kane, Andrew White Fri, 04 Jan 2013 10:31:20 GMT Keynote http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=786 Thursday, February 07, 2013 10:00 - As interest in MDM accelerates, companies are more closely linking their MDM roadmap to their application and transformation initiatives. Join our panel of MDM practitioners for a debate on MDM best practices that assure successful business outcomes and market trends affecting them. (30 min) Bjoern Ebeling, Denis Rose, Bill Swanton, Andrew White Fri, 04 Jan 2013 10:32:17 GMT Keynote http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=787 Thursday, February 07, 2013 10:30 - (30 min) Gartner Mon, 21 Jan 2013 13:50:04 GMT Break http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=840 Thursday, February 07, 2013 10:30 - Our new Peer Exchange sessions provide a unique opportunity to quickly meet different delegates working in the same industry sector. It is a facilitated session, which you will leave with a number of very useful contacts to follow up on, both at and after the conference. Come and have fun with our version of “Speed Dating”! The Peer Exchange sessions are facilitated by Rob Geraghty of the Wow Factor. (30 min) Rob Geraghty Tue, 29 Jan 2013 11:53:51 GMT Peer Exchange http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=846 Thursday, February 07, 2013 10:45 - Come and join the Gartner Research Webtour and explore Gartner Business Wizard & Peer Connect at the Experience Gartner Research Zone in Solution Showcase Level -1. Through Gartner Business Wizard, you share your key initiatives, strategic vendor relationships and the related milestones, then we proactively recommend relevant Gartner insight to you when you need it. Gartner Peer Connect is an exclusive online community of experienced IT professionals around the globe and is a powerful tool that connects you to credible peers with the experience you need. (15 min) Gartner Wed, 09 Jan 2013 06:45:02 GMT Gartner Research Webtours http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=788 Thursday, February 07, 2013 11:00 - 2013 sees the launch of the Gartner MDM Excellence Awards. During this session the three finalists, selected by Gartner analysts from a wide field of nominees, will present their stories. Each finalist will outline in 10 minutes the challenges they faced and overcame, and the outcome of their MDM initiatives. The audience will then vote to choose the winner of the prestigious '2013 MDM Excellence Award', with the award being presented at the end of the Summit. (45 min) Ted Friedman Fri, 04 Jan 2013 10:35:02 GMT Keynote http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=789 Thursday, February 07, 2013 12:00 - The human brain will adapt to whatever environment in which it is placed; the cyber world of the 21st Century constitutes a totally new type of environment; the brain could therefore be changing in parallel, in correspondingly totally new ways. In particular, we need to devise new strategies for optimizing how we handle the increasing and unprecedented information load. We need first to establish a means for identifying salient facts from the extraneous; second, establish a conceptual framework within which this information can have wider significance, i.e. be converted into deeper knowledge; thirdly agree on a means for sharing this conceptual framework so that it can serve as a collective base for effective communication. (1 hr) Baroness Susan Greenfield Fri, 04 Jan 2013 10:36:42 GMT Keynote http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=790 Thursday, February 07, 2013 13:00 - (1 hr, 15 min) Gartner Mon, 21 Jan 2013 13:51:20 GMT Lunch http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=844 Thursday, February 07, 2013 13:30 - Our new Ideas Exchange sessions give you a chance to meet delegates with similar issues and challenges. Ideas Exchange is built around a number of hot topics, which will provide a fantastic opportunity to discuss these in a free and frank manner with other participants. These lightly facilitated sessions will commence with a Gartner analyst outlining the topic of the session, followed by participants getting to know each other and compare notes. All Ideas Exchange sessions are facilitated by Rob Geraghty and a Gartner analyst. (45 min) Dimitris Geragas, Rob Geraghty Tue, 29 Jan 2013 11:53:20 GMT Ideas Exchange http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=848 Thursday, February 07, 2013 13:45 - Come and join the Gartner Research Webtour and explore the range of Gartner Toolkits available on the Gartner portal at the Experience Gartner Research Zone in the Solution Showcase Level -1. Gartner Toolkits save you time, help you make better decisions, and improve your execution through a set of tactical resources and frameworks to build from. (15 min) Gartner Wed, 09 Jan 2013 07:45:11 GMT Gartner Research Webtours http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=832 Thursday, February 07, 2013 14:15 - Learn how Faurecia, a global leader in the automotive industry, delivered a multi-domain Master Data Management program across its business functions. Discover the benefits of MDM on top of a global SAP instance and multiple corporate systems. (30 min) Jose Gascon Wed, 22 May 2013 22:31:08 GMT Solution Provider Session http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=833 Thursday, February 07, 2013 14:15 - James Orr, a published author on the subject of data governance and director of global marketing for Information Builders, will define data governance for executives and business leaders, and provide insight into the value it delivers. He will discuss the benefits of implementing a data governance framework, explaining how it improves business performance and mitigates risk. (30 min) James Orr Wed, 22 May 2013 22:31:08 GMT Solution Provider Session http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=834 Thursday, February 07, 2013 14:15 - Halfords PLC customer of Heiler Software on: Biggest challenges in retail and autocentre business. How to evaluate the right PIM solution? A business case with PIM in retail and automotive aftermarkets. Data as foundation of multichannel customer experience (30 min) Chris Hall Wed, 22 May 2013 22:31:08 GMT Solution Provider Session http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=803 Thursday, February 07, 2013 14:15 - A successful MDM program entails the complex orchestration of governance, organization, process, and technology infrastructure. Participants will combine MDM Summit concepts with their unique organizational needs to outline their MDM program, guiding their gap analysis and roadmap decisions. • What decisions need to be made to start an MDM program? • How should a program manager approach getting decisions made? • What unique issues in my organization need to be taken into consideration? (1 hr, 30 min) Lyn Robison, Bill Swanton Tue, 29 Jan 2013 11:54:30 GMT Workshop http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=791 Thursday, February 07, 2013 15:00 - So you think your organization needs to adopt MDM, but you don't know where to start. The business case is not obvious, no one is listening to your calls for help. How do you go about figuring out when and if your organization is ready for MDM? Start here. • Under what conditions does MDM most likely appear? • How can you identify when and where MDM might be applicable for your organization? • How can you evaluate if you are ready to start MDM? (1 hr) Andrew White Fri, 04 Jan 2013 10:37:14 GMT Gartner Session http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=794 Thursday, February 07, 2013 15:00 - There are many reasons for developing a business case for MDM: one is that it will improve the success rate for the project. This is a facilitated discussion on the steps required and the sharing of practitioner experiences in developing the business case for MDM. (1 hr) Michael Smith Tue, 29 Jan 2013 11:51:08 GMT Analyst-User Roundtable http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=795 Thursday, February 07, 2013 15:00 - Join your peers for an analyst-hosted discussion and brainstorming on this increasingly important subject. What new kinds of information will become available to your industry because of advances in sensors, government open data initiatives or other major trends? How might these impact competitive strategies in your industry? How will you help ensure your business leaders understand what’s at stake and get that perspective recognized in the business strategy? (1 hr) Mark Raskino Tue, 29 Jan 2013 11:51:19 GMT Analyst-User Roundtable http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=792 Thursday, February 07, 2013 15:00 - More organizations are taking their first, second and additional steps with MDM. The Gartner Maturity Model for MDM can be used to determine your current position, and to figure out what you need to do next, in order to deliver more value to the business with MDM. • How is MDM being adopted today, and what patterns have emerged from this work to date? • Where and how can you use the Gartner MDM Maturity Model to develop your MDM program? • How can MDM program managers manage their MDM programs for success? (1 hr) Bill O'Kane Fri, 04 Jan 2013 10:37:35 GMT Gartner Session http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=793 Thursday, February 07, 2013 15:00 - Master data management combines an enterprise view of consistent data governance with highly diverse implementation. Gartner's Information Capabilities Framework (ICF) asks the right questions to provide for consistent master data governance and diverse implementation. • What is the ICF and its relationship to MDM? • How does the ICF support all four MDM implementation styles and consistent governance? • How can organizations establish and evolve MDM using existing tools and infrastructure? (1 hr) Mark A. Beyer, Regina Casonato Fri, 04 Jan 2013 10:37:56 GMT Gartner Session http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=796 Thursday, February 07, 2013 16:00 - (30 min) Gartner Mon, 21 Jan 2013 13:50:14 GMT Break http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=841 Thursday, February 07, 2013 16:00 - Our new Peer Exchange sessions provide a unique opportunity to quickly meet different delegates working in the same industry sector. It is a facilitated session, which you will leave with a number of very useful contacts to follow up on, both at and after the conference. Come and have fun with our version of “Speed Dating”! The Peer Exchange sessions are facilitated by Rob Geraghty of the Wow Factor. (30 min) Rob Geraghty Tue, 29 Jan 2013 11:54:00 GMT Peer Exchange http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=850 Thursday, February 07, 2013 16:15 - This Experience Gartner Research Webtour allows attendees to explore Gartner’s ITScore and ITBudget Assessments. Gartner ITScore is a holistic set of interactive maturity assessments designed to help CIOs and IT leaders evaluate the maturity of both the IT organization as a provider of IT services, and the enterprise as a consumer of IT. Gartner ITBudget is an interactive online tool that allows you to input your IT spending data and get a customized report that details how your spending compares to industry averages. It uses a proven, structured methodology and draws from our proprietary IT Key Metrics Data database. (15 min) Gartner Wed, 09 Jan 2013 07:46:52 GMT Gartner Research Webtours http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=837 Thursday, February 07, 2013 16:30 - Years ago, implementations focused on one business unit and a single data domain. Today, MDM programmes usually follow a multi-domain, multi-discipline approach, covering reference data, process management and Data Governance. Orchestrating all these disciplines effectively requires acumen and experience, plus a dedicated Competency Center and ideally a Board-level Chief Data Officer. (30 min) Stephen Parry Wed, 22 May 2013 22:31:08 GMT Solution Provider Session http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=835 Thursday, February 07, 2013 16:30 - To achieve business objectives and deliver tangible benefits, MDM initiatives need a solid Data Governance foundation. The DG strategy should be tailored to the organisation. This presentation will focus on the lessons learned in MDM implementations and the right combination of organisational changes, cross-functional collaboration, and technology to achieve success (30 min) Olivier Penel Wed, 22 May 2013 22:31:08 GMT Solution Provider Session http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=836 Thursday, February 07, 2013 16:30 - Creating a data quality strategy that effectively manages complex data-related relationships, roles, and scenarios is a daunting task, but essential to a successful MDM/ information governance strategy. This session examines how to leverage the proper tools, proven methodology, and right mix of data quality experts to support your information governance initiatives. (30 min) Rex Ahlstrom Wed, 22 May 2013 22:31:08 GMT Solution Provider Session http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=804 Thursday, February 07, 2013 16:30 - Participants will delineate the greatest barriers impeding the deployment and adoption of MDM and determine possible approaches to overcome them. We'll discuss what are the problems that governance has to address, then brainstorm practices and solutions to these problems. • What does MDM governance need to accomplish? • What are the barriers to MDM and how can governance address them? • How can master data governance be implemented to achieve results? (1 hr, 30 min) Dimitris Geragas, Debra Logan Tue, 29 Jan 2013 11:54:39 GMT Workshop http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=797 Thursday, February 07, 2013 17:15 - The MDM vision sets the scene for what needs to be achieved, and the MDM strategy details how this will be made a reality over time. We’ll look at how other organizations have created successful MDM programs and explore the five vectors of complexity that shape an organization’s MDM strategy. • What should an MDM vision and strategy look like? • How will the five vectors of MDM complexity shape your MDM strategy? • What best practices can you use to create a successful MDM strategy? (1 hr) Bill O'Kane Fri, 04 Jan 2013 10:39:40 GMT Gartner Session http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=800 Thursday, February 07, 2013 17:15 - Metadata management is a challenging but highly critical competency. Join this analyst-facilitated practitioner discussion exploring successful strategies and lessons learned for enabling metadata management in support of MDM. (1 hr) (Mike Blechar) Tue, 29 Jan 2013 11:51:30 GMT Analyst-User Roundtable http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=801 Thursday, February 07, 2013 17:15 - Have you leveraged your BI dimensional and reporting data to kick off MDM? Does MDM make BI and data integration easier? Share your experiences in finding effective ways that BI implementations and MDM programs can work together. We begin with a real case study that went from BI to MDM to EIM; then everyone joins in. (1 hr) Mark A. Beyer Tue, 29 Jan 2013 11:51:40 GMT Analyst-User Roundtable http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=798 Thursday, February 07, 2013 17:15 - MDM is one type of information governance program, and data quality is a critical starting point for governance of master data. Learn the key principles of data quality that all MDM programs must apply, and explore the state of the art in data quality assurance practices and technology. • How can a focus on data quality help to bolster the business case for MDM? • What are the current best and emerging practices for quality assurance of master data? • What is the state of data quality technology, and how will the market evolve? (1 hr) Ted Friedman Fri, 04 Jan 2013 10:39:55 GMT Gartner Session http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=799 Thursday, February 07, 2013 17:15 - Are you building an MDM solution to polish your data or are you trying to improve your business outcomes? Understanding the context, use and priority for data management is critical; a blanket deployment will not succeed. By taking a process-centric view, you will deliver what the business needs when it needs it. This session will show you how. • What are the core challenges for MDM and Business Process Management (BPM)? • How does MDM deliver value for BPM initiatives? • How does BPM improve the odds for success for MDM programs? (1 hr) John Dixon, Andrew White Fri, 04 Jan 2013 10:40:30 GMT Gartner Session http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=802 Thursday, February 07, 2013 18:15 - (1 hr, 45 min) Gartner Mon, 21 Jan 2013 13:51:42 GMT Networking Reception http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=805 Friday, February 08, 2013 07:30 - (9 hr, 30 min) Gartner Mon, 21 Jan 2013 13:52:19 GMT Registration http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=806 Friday, February 08, 2013 08:00 - MDM must be treated as a program and therefore funded as one. Business realities make this very difficult to achieve - specifically, political, organizational, and cultural barriers stand in the way. Navigating these issues is critical to gain the proper financial support. • Why is it difficult to secure MDM funding? • What are the typical funding approaches for MDM? • How do you adapt your MDM road map to ensure its funding? (30 min) Dimitris Geragas Fri, 04 Jan 2013 10:41:51 GMT Gartner Session http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=807 Friday, February 08, 2013 08:00 - Big data is seemingly influencing everything across the technology landscape, from data warehousing to analytics to content management. Admittedly, master data is a small dataset, but there are big data implications for MDM, and MDM implications for big data. • What is big data? • How does big data interact with MDM? • Is there an imperative to apply MDM to big data? (30 min) Mark A. Beyer Fri, 04 Jan 2013 10:42:12 GMT Gartner Session http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=808 Friday, February 08, 2013 08:00 - Unstructured data is a huge part of most business users' daily activities. As a result, content management needs the discipline of MDM as much as, or more than, the source of structured data. Learn how to tie the unstructured 80% of your enterprise information into your MDM plans. • How can structured data and content be used together for business advantage? • What is the current best practice around connecting MDM and content management? (30 min) Debra Logan Fri, 04 Jan 2013 10:42:23 GMT Gartner Session http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=809 Friday, February 08, 2013 08:00 - This workshop covers the MDM implementation styles, explains their differences, and provides clear decision logic for selecting the most appropriate MDM Implementation Style(s) for your own initiative. • What are the differences between the MDM implementation styles? • Which MDM implementation style is best for my MDM effort? • How can I use multiple MDM implementation styles together? (1 hr, 30 min) Lyn Robison Tue, 29 Jan 2013 11:54:52 GMT Workshop http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=810 Friday, February 08, 2013 08:45 - The first half of the information age is disappearing in the rear view mirror. If continued, some of its “best practices” will actually impede future business competitiveness. In this keynote we will explain why new kinds of information will become more important than new technology, and what you can do to set your enterprise on the right course. • Why is the second half of the information age so much more important for MDM practitioners? • How does information thinking link to business strategy? • How will this impact CIOs and other information leaders? (45 min) Mark Raskino Fri, 04 Jan 2013 10:43:23 GMT Keynote http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=838 Friday, February 08, 2013 09:45 - Retail banking is facing unprecedented pressures from all sides. In this session, learn how some of the leading retail banks are using InfoSphere MDM to become more agile in how they package, price and sell products and, in the process, increase fee revenue, asset growth and market share. (30 min) Vladimir Milojkovic, Cyrille Oudard Wed, 22 May 2013 22:31:08 GMT Solution Provider Session http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=839 Friday, February 08, 2013 09:45 - Join us in this session to hear from SAP’s global data management team about our own information governance journey. Find out how enterprise master data management is the foundation for SAP’s global data management program, across lines of businesses.Learn about the SAP Enterprise Master Data Management portfolio and strategy. (30 min) Oliver Claude, Tina Rosario Wed, 22 May 2013 22:31:08 GMT Solution Provider Session http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=853 Friday, February 08, 2013 09:45 - LaFarge is a global leader in building materials. Learn how LaFarge relies on TIBCO MDM to help business users manage organizational change, as well as to support governance and data reconciliations. See how users can bridge legal, financial, and third-party views through Visual Analytics, and how TIBCO MDM supports their journey to multi-domain MDM. (30 min) TIBCO Wed, 22 May 2013 22:31:08 GMT Solution Provider Session http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=820 Friday, February 08, 2013 10:15 - (30 min) Gartner Mon, 21 Jan 2013 13:50:26 GMT Break http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=842 Friday, February 08, 2013 10:15 - Our new Peer Exchange sessions provide a unique opportunity to quickly meet different delegates working in the same industry sector. It is a facilitated session, which you will leave with a number of very useful contacts to follow up on, both at and after the conference. Come and have fun with our version of “Speed Dating”! The Peer Exchange sessions are facilitated by Rob Geraghty of the Wow Factor. (30 min) Rob Geraghty Tue, 29 Jan 2013 11:54:08 GMT Peer Exchange http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=851 Friday, February 08, 2013 10:30 - This Experience Gartner Research Webtour allows attendees to explore Gartner’s ITScore and ITBudget Assessments. Gartner ITScore is a holistic set of interactive maturity assessments designed to help CIOs and IT leaders evaluate the maturity of both the IT organization as a provider of IT services, and the enterprise as a consumer of IT. Gartner ITBudget is an interactive online tool that allows you to input your IT spending data and get a customized report that details how your spending compares to industry averages. It uses a proven, structured methodology and draws from our proprietary IT Key Metrics Data database. (15 min) Gartner Wed, 09 Jan 2013 07:47:29 GMT Gartner Research Webtours http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=852 Friday, February 08, 2013 10:45 - Merck ranks among the world’s leading pharmaceutical, chemical and life science companies. This case study shows how Merck’s MDM journey started seven years ago and evolved since into a solidly governed and technically robust solution for material master. See how we set up the MDM program organisationally, how we embedded the data governance function and how we approached the benefits case. Learn how we met wide ranging business requirements with smart technical concepts. In the outlook section we will show how we are going to take the next steps by enhancing scope in terms of data domains and functionalities. (1 hr) Wolfgang Wiese, René Zimmermann Thu, 17 Jan 2013 04:35:57 GMT End-User Case Study http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=813 Friday, February 08, 2013 10:45 - Many IT organizations struggle to convey the transformational business benefits that can be realized by the implementation of MDM across multiple data domains. Share ideas with your peers regarding the use cases and technologies that successful IT teams are employing to persuade their business partners to take MDM to the next level. (1 hr) Lyn Robison Tue, 29 Jan 2013 11:51:51 GMT Analyst-User Roundtable http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=814 Friday, February 08, 2013 10:45 - Most organizations deal with a highly-complex, diverse and often overlapping landscape of information-related tools and technologies. Discuss with your peers how to begin rationalizing and modernizing that landscape in order to best support MDM and your broader information management goals. (1 hr) Regina Casonato Tue, 29 Jan 2013 11:52:00 GMT Analyst-User Roundtable http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=811 Friday, February 08, 2013 10:45 - MDM is not the end. Rather, it is just the beginning of Enterprise Information Management. We'll explore how organizations can evolve their MDM work toward broader information governance, and provide a framework to help you determine how your organization might further evolve its EIM program. • What aspects of MDM can be reused beyond MDM? • How are organizations looking to build on MDM with broader information governance programs? • How can you develop your own EIM road map spanning master data and the information continuum? (1 hr) Andrew White Fri, 04 Jan 2013 10:43:44 GMT Gartner Session http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=812 Friday, February 08, 2013 10:45 - MDM initiatives are impossible to fund on their own, only as part of a business initiative. Applications are prime consumers of master data, so necessary MDM must be worked into an application strategy. This includes considerations for implementing ERP suites or pace layered application strategy. • How do ERP and other large application suites make MDM harder, or easier, to do? • How will pace layered application strategies change the situation? • What are best practices for designing an MDM program for complex application landscapes? (1 hr) Bill Swanton Fri, 04 Jan 2013 10:44:08 GMT Gartner Session http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=815 Friday, February 08, 2013 11:30 - Vendors offer up different ways to create the master data model at the center of your MDM program. But which approaches are most appropriate? Working alongside peers, MDM practitioners will assess the various challenges and opportunities inherent in different approaches to modeling master data, and identify which are best for their organization. (1 hr, 30 min) Bill O'Kane Tue, 29 Jan 2013 11:55:05 GMT Workshop http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=816 Friday, February 08, 2013 12:00 - MDM is necessary for maintaining data quality, consistency, and integrity, but business executives require proof. This presentation explains how to measure the financial benefits made possible by MDM and how to build the business case for MDM initiatives. • What is the process for building effective business cases for MDM initiatives? • What metrics can be used to quantify the benefits of MDM initiatives? • How can the business case be used to manage the project throughout its entire life cycle? (1 hr) Michael Smith Fri, 04 Jan 2013 10:45:46 GMT Gartner Session http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=818 Friday, February 08, 2013 12:00 - MDM is usually immature in organizations. SOA is generally equally less mature. Yet, SOA is one of the best approaches for integrating MDM into existing applications. Discuss with your peers how MDM demonstrates that data governance is independent of use case and applications and enables SOA. (1 hr) Mark A. Beyer Tue, 29 Jan 2013 11:52:11 GMT Analyst-User Roundtable http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=819 Friday, February 08, 2013 12:00 - Master data and business process are inextricably linked, yet many organizations don't align their MDM and BPM efforts. This facilitated roundtable session will allow attendees to explore successful strategies and best practices for establishing a joint MDM/BPM approach that improves business outcomes and delivers measurable business value. (1 hr) John Dixon Tue, 29 Jan 2013 11:52:21 GMT Analyst-User Roundtable http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=817 Friday, February 08, 2013 12:00 - Metadata provides the answers to the “who what where, when, why and how” questions about master data to promote understanding, consistency, compliance, sharing, and use. Here we explore the world of metadata and possible strategies for enabling EIM and MDM. • What is enterprise metadata management (EMM) and how does it support disciplines like EIM and MDM? • How does EMM enable the Information Capabilities Framework? • What are the available strategies for federation/consolidation across technologies? (1 hr) (Mike Blechar) Fri, 04 Jan 2013 10:46:19 GMT Gartner Session http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=821 Friday, February 08, 2013 13:00 - (1 hr, 15 min) Gartner Mon, 21 Jan 2013 13:51:29 GMT Lunch http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=845 Friday, February 08, 2013 13:30 - (45 min) Mark A. Beyer, Rob Geraghty Tue, 29 Jan 2013 11:53:29 GMT Ideas Exchange http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=847 Friday, February 08, 2013 13:45 - Come and join the Gartner Research Webtour and explore Gartner Business Wizard & Peer Connect at the Experience Gartner Research Zone in Solution Showcase Level -1. Through Gartner Business Wizard, you share your key initiatives, strategic vendor relationships and the related milestones, then we proactively recommend relevant Gartner insight to you when you need it. Gartner Peer Connect is an exclusive online community of experienced IT professionals around the globe and is a powerful tool that connects you to credible peers with the experience you need. (15 min) Gartner Wed, 09 Jan 2013 07:48:05 GMT Gartner Research Webtours http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=822 Friday, February 08, 2013 14:15 - As MDM shifts from an abstract discipline to a tangible program, governance has to appropriately expand. This broader scope still encompasses data stewardship aspects, but it also has to entail additional decision areas that ensure the value and sustainability of the MDM program. • What should the scope of MDM program governance cover? • What are the different implementation options of master data governance? • What are the barriers to effective master data governance and how can they be overcome? (1 hr) Dimitris Geragas, Debra Logan Fri, 04 Jan 2013 10:47:45 GMT Gartner Session http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=824 Friday, February 08, 2013 14:15 - MDM implementations require the collection, publishing, delivery and synchronization of master data: data integration needs. Discuss with your peers how to navigate the complex landscape of tools and architectures to make the best choices for your integration infrastructure in support of MDM. (1 hr) Ted Friedman Tue, 29 Jan 2013 11:52:33 GMT Analyst-User Roundtable http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=823 Friday, February 08, 2013 14:15 - We produce Magic Quadrants covering customer and product master data, but vendors market "Multidomain MDM." What are multiple domain, multidomain, and multivector MDM? Do all "multidomain" vendors offer the same thing? We will review the market, the two Magic Quadrants, and answer your questions. • What are the trends and best practices in mastering customer data? • What are the trends and best practices in mastering product data? • What is the maturity of multidomain MDM capabilities, and how will that evolve? (1 hr) Bill O'Kane, Andrew White Fri, 04 Jan 2013 10:48:04 GMT Gartner Session http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=827 Friday, February 08, 2013 15:15 - (30 min) Gartner Mon, 21 Jan 2013 13:50:35 GMT Break http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=843 Friday, February 08, 2013 15:15 - Our new Peer Exchange sessions provide a unique opportunity to quickly meet different delegates working in the same industry sector. It is a facilitated session, which you will leave with a number of very useful contacts to follow up on, both at and after the conference. Come and have fun with our version of “Speed Dating”! The Peer Exchange sessions are facilitated by Rob Geraghty of the Wow Factor. (30 min) Rob Geraghty Tue, 29 Jan 2013 11:54:17 GMT Peer Exchange http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=849 Friday, February 08, 2013 15:30 - Come and join the Gartner Research Webtour and explore the range of Gartner Toolkits available on the Gartner portal at the Experience Gartner Research Zone in the Solution Showcase Level -1. Gartner Toolkits save you time, help you make better decisions, and improve your execution through a set of tactical resources and frameworks to build from. (15 min) Gartner Wed, 09 Jan 2013 07:45:48 GMT Gartner Research Webtours http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=825 Friday, February 08, 2013 15:45 - Some organizations are setting up new teams, others are re-fashioning existing teams. Either way, new roles, responsibilities and structures are still required. Identifying key resources, aligning them to a strategy, and evolving critical roles over time will enable long-term success with MDM. • Why do people-related issues become the biggest challenges in MDM? • What key roles must be formalized and how do they inter-relate? • Which stakeholder management tactics are most effective? (1 hr) Ted Friedman, Andrew White Fri, 04 Jan 2013 10:48:43 GMT Gartner Session http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=829 Friday, February 08, 2013 15:45 - There are many reasons organizations engage external service providers for their MDM development and deployment. Such engagements represent a significant commitment that has to be properly formulated, initiated, and finally executed in order to be successful. (1 hr) Dimitris Geragas Tue, 29 Jan 2013 11:52:42 GMT Analyst-User Roundtable http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=831 Friday, February 08, 2013 15:45 - Master Data Management projects are complex, multi-year business and IT programs. Leading an MDM project requires a strong vision and determined program management. This session explores the leadership skills and experiences your peers have had in making their MDM projects successful. (1 hr) Debra Logan Tue, 29 Jan 2013 11:53:04 GMT Analyst-User Roundtable http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=826 Friday, February 08, 2013 15:45 - As more enterprises accomplish successful MDM implementations, best practice roadmaps through Gartner's MDM implementation styles are emerging. This session will cover typical roadmaps for MDM of both customer and product data, as well as their value to new and existing programs. • What are Gartner's different MDM implementation styles? • What progression through styles are organizations using to construct successful MDM roadmaps? • How can organizations use these MDM roadmaps to deliver value throughout their implementations? (1 hr) Bill O'Kane Fri, 04 Jan 2013 10:49:05 GMT Gartner Session http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=828 Friday, February 08, 2013 15:45 - Dimensional data management and analysis, driven via a business intelligence (BI) initiative, is sometimes viewed as analytical MDM. This is merely one beginning point for operational MDM. We explain how that analytical starting point can be leveraged into a more proactive management style needed for operational systems. • How are dimensions and hierarchies different from, yet similar to master data? • How can BI data quality and integration work evolve toward more mature MDM? • What do I do differently once MDM is in place relative to my analytical efforts? (1 hr) Mark A. Beyer Fri, 04 Jan 2013 10:49:27 GMT Gartner Session http://agendabuilder.gartner.com/MDME3/WebPages/SessionDetail.aspx?EventSessionId=830 Friday, February 08, 2013 17:00 - You heard their stories and you chose the best – we close the MDM Summit with the presentation of the 2013 Gartner Master Data Management Excellence Award, and highlight the key insights you can apply in your own MDM efforts. (15 min) Ted Friedman Fri, 04 Jan 2013 10:50:20 GMT Keynote