Bill Gassman
Bullet   EVENTS
Research Director, Gartner

Bill Gassman
Bill Gassman is a Research Director, advising Gartner for Marketing Leaders clients. He directs the Digital Marketing Programs key initiative, focused on program management, analytics-driven optimization and social marketing.

SESSIONSLATEST RESEARCH
3 Sessions
Show Descriptions
Thursday
Thursday
10:45 AM - 11:45 AM
Debate: 2014 - Which BPM Technology Has Staying Power in the Cloud?
Speakers: Michele Cantara, David Norton
Moderator: Bill Gassman
Session Type: Debate
Location: Grand Ballroom VII-IX
ID: C5
Tracks: C, Business, IT, Advanced, Strategic
You need to sign on to be able to download session documents.BPM10-C5-bpm10-c5.pdf
BPA for the masses, social BPM are these real trends or just more cloud hype? Do they help business and IT collaborate – or do they just get in the way? Or will BPM technologies delivered via platform as a service deliver the most benefits to organizations’ BPI initiatives? Who is using BPM PaaS, and why? This session provides examples of organizations using BPM modeling in the cloud as well as BPM PaaS and offers you an opportunity to hotly debate the future of BPM in the cloud.
Thursday
04:15 PM - 04:45 PM
Roundtable: Business Activity Monitoring in Practice (please stop by the One-on-one scheduling desk to register)
Speaker: Bill Gassman
Session Type: Roundtable
Location: Dover A
ID: AUR11
Tracks: IT, Foundation, Intermedia, Tactical
Business Activity Monitoring delivers alerts and situation awareness to business users in real-time. It is a natural integration of analytics and process management. Come to discuss plans, examples and opportunities of BAM in your environment. What have you learned? What are your problems?
Friday
Friday
10:30 AM - 11:30 AM
The Role of Analytics, Rules and Events in Business Operations
Moderator: Bill Gassman
Session Type: Track Session
Location: Grand Ballroom VII-IX
ID: C8
Tracks: C, IT, Advanced, Strategic
You need to sign on to be able to download session documents.BPM10-C8-bpm10-c8.pdf
In a debate format, analysts will offer examples and best practices for adopting analytics, rules and events in process improvement initiatives. Analytics that are continuous; rules that are explicit and managed; and events that are formally identified and designed lead to better business processes.